Sony Q3 Profit Jumps 11% Thanks to Global Sales Boost
Sony’s profit in the last quarter surged 11 per cent on healthy global sales, prompting the Japanese entertainment and electronics company to raise its full-year profit forecast. Tokyo-based Sony Group Corp. announced on Thursday that it achieved a net profit of 377.3 billion yen ($2.4 billion) for the October-December period, an increase from 341 billion yen in the same quarter last year. Quarterly sales increased by 1 percent, reaching 3.71 trillion yen ($23.6 billion).
Sony, known for its PlayStation game consoles, “Spider-Man” films, Walkman players, and Bravia TVs, has increased its profit forecast for the full fiscal year ending in March 2026 to 1.13 trillion yen ($7.2 billion). That would signify an almost 6 percent increase from the prior fiscal year, slightly surpassing Sony’s earlier estimate of 1.05 trillion yen ($6.7 billion). The company’s quarterly operating profit saw an improvement across nearly all of its diverse business sectors, including imaging sensors, games, and music. Sony’s roster of musical artists features prominent names such as Beyonce, SZA, and Pharrell Williams.
It did not perform as strongly in the film industry, as the blockbuster success of “Venom: The Last Dance” had significantly boosted profits the previous year. Another factor that contributed to the latest results, which was not connected to its core business, was a land transfer by Sony Group Corp. to Sony Life Insurance Co., it stated. Sony’s bottom line also benefited from a general recovery in the smartphone market.
